Dermatologist-formulated · Made in California

Calm skin, formulated by a dermatologist.

SerumCo is clinical skincare for sensitive, reactive skin — fragrance-free formulations developed by Dr. Amina Reyes, MD, backed by a 40-participant rosacea study.

Shop the serum — $40 See all products

4.8 / 5 from 4,200+ verified reviews · Free shipping over $50 · 60-day returns

ECOCERT certifiedIndependently audited natural-origin formulations.

Fragrance-freeFormulated for reactive, rosacea-prone skin.

Cruelty-freeNever tested on animals. Leaping Bunny approved.

Clinically tested87% saw redness reduction in 4 weeks.

Three products. One philosophy: do less, but better.

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Sensitive serum

$40

Azelaic acid 10% · 30 mL

Barrier-repair face cream

$65

Niacinamide + ceramides · 50 mL

Gentle gel cleanser

$25

Fragrance-free · 200 mL

Why SerumCo

Three reasons reactive-skin customers stay.

1. A dermatologist's formulation, not marketing. Every product is developed in-house by Dr. Amina Reyes (UCLA-trained dermatologist) using ingredient concentrations she would prescribe in her clinic.

2. Clinical evidence on the box. Our azelaic acid serum was tested on 40 rosacea-prone participants for 8 weeks. 87% reported reduced redness; we publish the full study.

3. Fragrance-free, full stop. No fragrance, no essential oils, no dyes. Formulated for the people most products quietly exclude.